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Case Study · Mechanic · Cairns, QLD

A workshop that books itself out.

A clean, trust-first website for a 25-year Cairns mechanic, built so a Google search turns into a booked service, not just a phone number.

IndustryMechanic
ServicesWeb Design
LocationCairns, QLD
Live since2026
pristineautocairns.com.au
Pristine Auto Cairns
The brief

Turn a search into a booked service.

Pristine Auto Cairns is a full mechanical workshop with more than 25 years under the bonnet: logbook servicing, roadworthy certificates for cars and motorcycles, brakes, clutches, transmissions, auto electrical, air-conditioning and windscreens. Plenty of mechanics get by on word of mouth and a Facebook page. Pristine wanted a site that did the selling for them: showed the full range of work, proved they could be trusted with your car, and let people book a service there and then.

What we built

Built to book the workshop out.

  • A booking form that captures the car. The inline form asks for the vehicle and the service up front, so an enquiry lands job-ready instead of a vague "can you call me back". Less phone tag, more booked work.
  • Every service, its own card. Roadworthy certificates, logbook servicing, brakes, clutch, transmission, auto electrical, air-con and windscreens each get a photo-led card with an icon, so a customer spots their exact problem in seconds and self-qualifies before they even call.
  • Trust badges pulled to the top. Live Google and Facebook ratings sit alongside "25+ years" and "same-day service", because a mechanic is hired on trust before price, and that proof needed to be the first thing you see.
  • Fast, mobile-first, and theirs to own. Most people search for a mechanic on a phone next to a car that will not start, so the site loads instantly and books one-handed. And Pristine owns the site, domain and content outright, no lock-in.
Pristine Auto Cairns
Pristine Auto Cairns
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