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SEO Case Study · Mechanic · Cairns, QLD

4× the revenue from showing up when Cairns searches.

Cairns Auto Works had the skills but not the visibility. A local-SEO campaign got them found on Google for the searches Cairns drivers make, and helped quadruple their monthly revenue.

IndustryMechanic
FocusLocal SEO · Google Business
LocationCairns, QLD
search.google.com/search-console · cairnsautoworks.com.au

Performance · Organic clicks

28d3m6 months12m
Keywords ranked1,751 ▲ 243 climbing
On page one208
Est. monthly visits347
Traffic value$307/mo
monthly revenue since we started
300+leads every month
113keywords in Google's top 5
4.8★Google rating
The climb

Ranking for the searches that bring the work.

We picked the searches real customers use, then earned the rankings that turn them into booked jobs. Positions are a snapshot in time, rankings move, but the leads keep coming.

car service cairns480 searches / mo
#2▲ 6 spotsfrom #8
cairns auto repairs480 searches / mo
#2▲ 58 spotsfrom #60
roadworthy certificate cairns170 searches / mo
#1▲ 6 spotsfrom #7
auto mechanic cairns140 searches / mo
#3▲ 6 spotsfrom #9
regas car aircon cairns90 searches / mo
#1▲ 5 spotsfrom #6
The website

A workshop site built to book jobs.

Cairns Auto Works needed a site that looked as sharp as their work and made booking effortless. We built a fast, service-led site with booking front and centre, then ranked it across Cairns.

  • Booking front and centre. Book a service from any page in a couple of taps.
  • A page for every service. Logbook, repairs and roadworthys, each easy to find and to rank.
  • Reviews that close it. 5-star ratings shown right where they win the booking.
  • Fast and mobile-first. Loads instantly on a phone, no waiting.
Cairns Auto Works
Cairns Auto Works
What we did

The work behind the rankings.

01

Google Business Profile

Rebuilt and optimised the profile, categories, services, photos and a steady flow of reviews to 4.8★.

02

Service + suburb pages

Built pages targeting every service and suburb Cairns drivers search for.

03

Technical + speed

A fast, clean, mobile-first foundation that Google and customers both reward.

04

Reviews engine

Made it effortless for happy customers to leave a review after every service.

Your turn

Want to own “near me” in your trade?